Guangdong Fashion Week: First Show Of LEVVV · KAWASAKI "Kawasaki Nisheng" Futurism Release
On April 19, 2025, KAWASAKI Kawasaki, a leading brand in the global online feather industry, joined hands with Guangdong Fashion Week and LEVVV Leying Fashion Platform to shake the world at Guangzhou Panyu Wanbo Fashion Plaza Opening of "Kawasaki Nisheng" Futurism Show 。
From the development of the world's first carbon racket to the sports science and technology ecology built today, Kawasaki has always driven the industry reform with innovative genes, and constantly explored the sports boundary with the spirit of challenge and breakthrough. The opening show of "Kawasaki Nisheng" Futurism was a groundbreaking expression of Kawasaki in "Futurism Aesthetics", which broke the boundaries of traditional movements with the pioneer narrative of "movement × technology × trend".
The Futurism Release Show gathered industry leaders and invited many brand friends to help: Li Mao, the former male single head coach of the national badminton team and the head coach of Kawasaki International Super Badminton Club/ Jiajia Badminton/ KOL, who likes playing badminton, such as orange fish/Wang Milk Tea, and many other sports fields, together with Kawasaki Kawasaki, are involved in this sensory storm that spans reality and virtual, and rush to the futuristic imagination.
The release show was launched in four styles, namely, motorcycle fantasy, netfeather sports, Y3K and fashion artists. It was surrounded by sound, light and electricity with a sense of future and technology. Models shuttled between it, and the virtual and real scenes were deeply coupled, presenting a visual feast integrating sports technology and fashion art.
Locomotive fantasies
The opening ceremony started with the "motorcycle fantasy" with a sense of speed. The model dressed in a fully functional motorcycle suit made her debut in the light and shadow track of rapid shuttle. Kawasaki motorcycle clothing, with safety, performance and fashion design as the core, is committed to providing the perfect combination of professional protection and personalized expression for knights. Through the global selection of materials, we are constantly breaking through the technical boundaries to create cycling equipment that is both functional and artistic.
The professional track motorcycle clothing is the perfect combination of speed and safety. Its main body is made of high-quality leather and kaudura fabric, which is not only wear-resistant, but also has excellent flexibility, and can adapt to various movements when riding at high speed. Multi layer sewing technology makes the clothes more firm, and will not crack even if subjected to high strength pulling for many times. In terms of protection, CE is equipped The certified protective equipment can effectively protect the knee, shoulder, elbow and back. The cuffs and necklines of the clothes are designed to fit the human body, reducing wind resistance and avoiding foreign matters. Pre bent sleeves make your arm movements more natural and comfortable when riding.
Urban leisure series ingeniously integrates motorcycle elements and daily fashion. Kawasaki Motorcycle Casual Jacket has a slim fit that fits your body, allowing you to move freely without losing. The classic stand collar and hood design, together with the zipper opening and closing, make it easy to wear and take off. The large capacity pockets on both sides of the body are not only practical, but also casual. The symbolic Kawasaki green line decoration runs through it and becomes a unique highlight in the urban streets. It can be easily controlled whether you ride or walk in the streets.
Netfeather movement
The sports series shows speed, lightness and freedom through geometric lines and gradient patterns.
Geometric lines symbolize speed and strength, form dynamic visual effects by asymmetric arrangement, and simulate the trajectory of badminton flight; The design of gradient pattern symbolizes the flow of wind and the freedom of badminton movement, presenting fresh vitality with soft curves and gradient colors.
In terms of color, blue and purple show a sense of technology and freshness, orange and red add vitality and passion, and white and black provide balance and stability for the background color, making the overall design harmonious and unified. The fabric is made of the original yarn imported from South Korea. The yarn is delicate, soft and comfortable to touch the skin, light, thin and high elastic. It has the characteristics of moisture absorption, quick drying, cool touch, 7A antibacterial, etc. It is breathable and does not stick to the body when exercising, and it is not easy to smell after exercising.
Whether it is the moment of swing on the court or the display of daily sports, it can be easily controlled and become the focus. It is not only sports equipment, but also the embodiment of the dual charm of sports and fashion. Through the combination of patterns and functionality, it provides an excellent experience for everyone who loves badminton.
Y3K series
The Y3K sports series takes the millennium retro sports as the theme, and combines with the current popular style on the premise of ensuring sports attributes to create products that can meet the needs of sports attributes and are more fashionable.
The design inspiration comes from the collision of the arcade hall at the beginning of the millennium, the shiny singing clothes and the low waist jeans. Through the high light tailoring and the digital neon elements, it reshapes the sports declaration of "sweet, cool and hot" - not only the sharp curve, but also the breathing sense of the future world sports.
The pattern design adopts the current popular retro campus sports as the theme, the vibrant jersey numbers, and the iconic KAWASAKI LOGO, fun team logo and other design elements are full of vitality and enthusiasm. Neon color palette is used for color. A large number of vibrant Barbie powder, Storm Blue, Laser Silver and other bright colors are matched with old sand color to create the spectrum of arcade hall in the millennium.
This is not only a sportswear, but also a fashionable battle suit, which reflects the dual charm of sports and fashion. Use Y3K's classic enthusiastic and energetic aesthetics to redefine the "boundary between fashion and sports".
KAWASAKI X TEGIC X DESIGNER Co branded Series
KAWASAKI X TEGIC X DESIGNER series is a special presentation of this show, gathering Ma Zhixiong Winson Ma/Deng Wenjie Devil/ Tan Yuanzhou Sunny Tam/Mai Xiaoxin Helen Mak/Tan Shihui Helen Tam/Liu Xu Kids/Hu Yunfeng (crazy wood)/Pan Jian (Sanfan)/Litou/ Blackgold Letong (Deng Weicong&Jiang Yi)/Bai Yihong Leo Pak/Wei Wenjie Alger Wei (in no particular order) and other avant-garde artists.
Taking futurism as the proposition, "Taiji TEGIC" as the carrier, and jointly named with LEVVV, Chaoplay boldly created: when Taiji TEGIC is suspended in imaginary space-time in pure white geometry, its core agreement is only engraved with the sixth dimensional iterative equation "Tech x Magic = Absolute Equilbrium”, In Taiji's dimensional view, destruction and creation are just two polar oscillations of the entropy pool, which not only contain extraterrestrial technology, but also contain the peaceful truth of the universe in the Fuxi era - perhaps this is why all civilizations will hear the ancient divination from the seven dimensional space when staring at the TEGIC logo: "Yang Yao breaks the dimension, Yin Yao weaves the universe, and Taiji people hold the breath frequency of all things".
The artists inject unique artistic language based on the brand's classic visual symbols; Through the expression of artistic force, appeal and personalized narrative, the imagination of futurism is put into the sports dress design, and a new dimension of futurism aesthetics is constructed, which combines the virtual with the real.
Award Ceremony of "Fashion Cross border Pioneer Designer Award"
At the awarding ceremony of "Chaoyou Fashion Cross border Pioneer Designer Award" of this release show, Mr. Liu Yueping, President of Guangdong Garment Industry Association, Mr. Liao Shengyu, President of Hong Kong Chuangyu (International) Holding Co., Ltd., Mr. Wang Songhua, President of Shenzhen Kawasaki Sporting Goods Co., Ltd., Mr. Xiao Hongping, President of Zhongshan Hongxu Intelligent Technology Co., Ltd Ms. Lu Meiyun, the general manager of LEVVV (Lewin) brand, and Mr. Liu Shusen, the deputy director of the Fashion Brand Working Committee of China National Garment Association, and other award-winning guests were present to witness the peak moment of the collision between technology and fashion.
On the stage of "Kawasaki Nisheng", each love has found a unique expression, or hard core function, or sweet cool vitality, or personality publicity... endless creativity unfolds here. Looking forward to the future, Kawasaki will also continue to explore the infinite possibilities of sports and trends, and bring professional and fun fashion sports experience through more cross-border cooperation, digital experience and immersive activities. From the trendy street to the professional arena, with the innovative concept of "science and technology × sports × trends", accompany every "id" who dares to break through, meet a more authentic self in sports, and lead the sports trend of the future generation.
Model: SCAU PERFORMANCEStylist:Vivian ,DongZhiWei ,TangJiaQuan (Kawasaki) / Devil , Rosa(LEVVV)Make up :A.S makeupMusic:DJ sirensoLighting:Bro manVJ:Chen , KidsDirector: Rosa
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