Leading Original New Domestic Products, Creating Quality Light Life, VGO Presents New Products In Autumn And Winter 2021

　　 On October 21, the investment promotion conference of Shangde center, sponsored by gray fashion group and co organized by winwin.com, was held in Beijing baogeli hotel. Meanwhile, VGO brand night staged a new product show in autumn and winter 2021.

　　 According to the theme colors of the three main series of VGO jumping City, multi life and science and technology movement, the whole show shows the diversity of VGO products with different iceberg modeling elements. In particular, the opening three female models broke the ice, symbolizing VGO brand's courage to innovate, dare to challenge, and brave pursuit of contemporary youth and fashion.

　　 VGO is aimed at young consumers who are more in pursuit of artistic taste and unique design. It shows the creativity of original new domestic brands with a vanguard attitude, and interprets have more than you show from a unique perspective, which is the brand proposition of "you have more than you show". It also conveys the pursuit of connotation and self-expression of life attitude to contemporary young people.

　　 "The grandeur of the iceberg movement is that only one eighth of it is on the water.". Hemingway's profound and meaningful words are still stirring the hearts of readers today. Just like an iceberg dormant under the sea level, each of us is only the tip of the iceberg. The unique "you" under the iceberg is the real potential.

　　 Just as nowadays, single dress is being changed by diversified needs, everyone is no longer a monotonous role in life. VGO launched the autumn and winter 2021 clothing series under the profound analysis of this insight. The purpose is to awaken and stimulate everyone's inner potential, encourage everyone to bravely explore the unknown and diverse self, so as to achieve a more real and unique self.

　　 In addition, this season, VGO pays more attention to the use of color, diversified collocation and expression of theme in details; Group development with more sense of series is convenient for consumers to choose and buy; In addition, the application of fabric and technology pays more attention to quality, and then meets the needs of young consumers for quality consumption and appearance consumption from various aspects.

　　 In recent years, the rise of "national tide" has become one of the most obvious trends in China's consumer market. The rise of Chinese brands represented by "Guochao" is not accidental. Behind the phenomenon is the change of Chinese consumption concept, from pursuing foreign trends in the past to recognizing the value of local brands. In particular, the new generation of young people, growing up in the stage of rapid economic development of the country, have economic freedom and cultural confidence. They no longer follow the trend of foreign countries, but show a clear sense of identity and belonging to Chinese local brands. VGO, as a representative of the original clothing made in China, is quite concerned by these people.

　　 Therefore, in terms of commercial layout, VGO brand has established the online and offline Omni channel marketing mode. With its young and fashionable design and unique and innovative ideas, it has settled in the high-end business districts of major cities in China. It not only has more than 50 boutique image stores in the first and second tier key cities, but also has more than 10 independent stores, most of which are located in mainstream shopping malls such as Beijing laofoye department store, blue harbor and Tianjin Henglong square. In addition, VGO, combined with the shopping habits and catalyst habits of the new generation of consumers, has been released and exposed on multiple social media platforms, and has been loved by more young people.

　　 The attitude from the inside to the outside is that VGO has a good relationship with young people. VGO hopes to arouse people's respect and love for daily life and yearning for a better life in the future through this autumn and winter series of clothing, so as to help more people get out of the complexity of life, find their true selves and move forward lightly. At the same time, it also integrates the design concept of "light and simplicity" into the original clothing, and leads the original new domestic products to create a quality light life.