How Can The Sales Promotion Activities Of The Mid Autumn Festival Clothing Store Attract Customers?

It is less than a month from the Mid Autumn Festival in 2019. Many fashion shop owners are trying to promote sales. How can we do a good job in the promotion of Mid Autumn Festival clothing stores? It is very common for a clothing store to promote sales. It is not easy to attract the attention of consumers. If we can hold the Mid Autumn Festival well, we can make the sales volume go up. Next, Xiaobian will share the skills of how to operate the Mid Autumn Festival clothing store to attract customers.

Clothing stores want to do a good job in the promotion of Mid Autumn Festival. "Three good", "one display", "four help" 。

　 "Three good" is:

(1) hang up the banners and spreads and hang them in the conspicuous place, so as to better hang the company's several product banners together to highlight the overall effect.

(2) stick up POP, such as poster, poster, sticker and so on.

(3) broadcast the advertisement of the company's products.

　 "One display" is:

Sort out containers and display products well. Product display is a very basic and very important job in sales. But most pesticide sales staff do not pay attention to product display, and some people even have no sense of product display. According to relevant information, products that are scientifically adapted to consumption psychology and consumption demand can promote the growth of 30%-40% sales. A good product display can promote the purchase of 70% non pre planned consumers. We will notice this phenomenon: products with better display and products that retailers can readily get will be the products that he is pushing.

Attention should be paid to the following techniques:

(1) strive for a good display point: the store can see the eye, and the line of sight is high, and retailers can reach the shelf of the product if they reach out.

(2) the commodity label must correspond with the commodity accurately, the display surface must keep clean, the arrangement should be neat; at least one product should put more than 5, in order to highlight the overall effect. Several series of products of the company are placed on a shelf for special purpose.

(3) pay attention to the artistry of placing: the order placed between different products and different packaging should be scientific and orderly (generally arranged in small to large order, in line with the normal aesthetic standards of people); boxed or bagged products should be placed vertically and uniformly. If there are conditions, it can be a good display method to stack the empty products sold in the store outside the store.

"Four help" means:

(1) packing products for customers;

(2) help customers answer questions;

(3) help customers to greet customers;

(4) to help customers clean up their products, put them together and put them in a good position. The Mid Autumn Festival promoters should not only care about their own products, but also combine retailers with other companies' products, such as products that the company does not have, so that they can help customers sell.

How can the sales promotion activities of the Mid Autumn Festival clothing store attract customers? Having read the above, do you have any mastery? Mid Autumn Festival many consumers are carrying the enthusiasm of consumption, which is a good time for businessmen to get profits. It is very necessary to prepare sales promotion plan before the festival is coming. This is the necessary guide for clothing stores to engage in Mid Autumn Festival Promotion. It is hoped that it can help everyone and make your promotional activities better.