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2015'S Heavy News In Fashion Industry

2016/1/7 17:01:00 44

Northeast Big Flower JacketThe Important News Of Fashion IndustryDesigner Brand

Time flies, and in 2016, the fashion industry will open up new poems.

Looking back in 2015, there were many important news in the fashion industry.

Designer brand

Withered, at the same time, there are fashion websites pformation business providers and so on.


John Galliano's Maison Martin Margiela 2015, the first show in spring and summer

  


In January, John Galliano, a controversial designer in the field of fashion, finally lost her fortune. In her hometown, London appeared the first high ranking series after she entered Maison Martin Margiela.

Galliano's Maison Martin Margiela 2015, the spring and summer debut, attracted a group of friends and supporters, including Anna Wintour, Christopher Bailey, Alber Elbaz, Rifat Rifat, and "the".

In this series, Galliano has designed many elegant black trousers and gifts, and a deconstructed dress made of white grey cloth.

Zhang Xinyu, a northeast flower cotton padded jacket, is full of beauty.


Zhang Xinyu wears in Cannes, France, on May.

Northeast big flower jacket

Attend the opening ceremony of the film festival.

The Chinese wind of Zhang Xinyu's "grounding" makes the "northeast big flower jacket" go to the world!

Cannes red carpet has become a battleground for domestic actress.

A skirt of northeast flower cotton padded jacket was brushing up in the circle of friends and micro-blog.

But Zhang Xinyu herself did not think the clothes were ugly. In her heart, there was no most earthy thing, only the most fashionable elements.

Style.com officially shut down: will be pformed into e-commerce website

  


In September, Vogue Runway was formally launched to replace Style.com completely.

As early as April, Cond Nast announced that its fashion website style.com will be pformed into an e-commerce website.

Style.com is an essential website for many fashion enthusiasts to search for information because of their comprehensive shows and professional reviews.

The website is now officially shut down. All contents will be pferred to Voguerunway.com on the Internet at the end of August, and Style.com will be redone in 2016.

Online shopping platform

Launched, but the on-line date is still uncertain.



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Designer's innovation season: Balenciaga appointed Demna Gvasalia as the new artistic director Gucci announces Alessandro Michele as brand creative director.

  


In October, Balenciaga formally bid farewell to Alexander Wang, and appointed the designer of Paris brand Vetements, Demna Gvasalia, as its new artistic director.

Gvasalia worked in Margiela and Louis Vuitton, especially in the eight years when Maison Martin Margiela worked for many years, and gained a lot of work experience. Its brand Vetements was awarded the 2015 LVMH youth Designer Award, and the newly released 2016 spring summer series also received attention.

Gvasalia is expected to release its debut in Balenciaga during the fashion week of Paris in March 2016, while leading the Vetements team to move forward.

In January, Gucci and Kering jointly announced that Alessandro Michele is the new creative director of Gucci, responsible for all series of Gucci's design and brand image.

The first series of works after Michele was released in Milan in February 25th, the 2015 autumn winter series.

The 2015 autumn winter men's wear series, released in January, was also completed by Michele in 5 days' hasty revision.

Because of the high sales rate of the new series, Gucci decided not to reduce the price of the first or second series of Michele.

Multi brand sub line shut down: Burberry, Victoria Beckham and Marc Jacobs sub line shut down.

  


In November, Burberry brand CEO and creative director Christopher Baily announced that the three product lines of Burberry Prorsum, Burberry London and Burberry Brit will be merged into one by the end of 2016, replacing only with Burberry.

Prior to this, Marc Jacobs and Victoria Beckham both announced the closure of the lower priced brands of Marc by Marc Jacobs and Victoria, and returned to a single brand.

Designer's personal brand: Jonathan Suanders, Kris Van Assche, closing personal brand names.

  


In December, British designer Jonathan Suanders will quit the brand creative director of the same brand after completing the 2016 spring and summer order and close the brand.

As early as May, Dior Homme creative director and Belgian designer Kris Van Assche recently announced that it would temporarily close its personal brand KRISVANASSCHE. In a dialogue with WWD, he said he would concentrate more on Dior Homme.

Meanwhile, the 2016 spring summer series will be cancelled, and the 2015 autumn winter series will also be closed.

There are more and more signs that a challenging market condition for small fashion brands is a crisis signal.

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