Adsidas Announces Sport Infinity Plan
Adidas has revealed a customized, renewable and zero waste sporting goods program.
Adsidas announced the Sport Infinity program, which will inject new blood into sporting goods so that it will never be abandoned.
Instead, soccer designers will be able to redesign and design their dream products using the endless 3-D supermaterial.
All sportswear, including Messi's soccer shoes, can be decomposed in the process of no waste and no adhesive, and then reshaped into new products.
This provides consumers with more personalized space than ever before.
New
Super material
Sports fans will become a product designer.
A pair of shoes can be constantly redesigned by the wearer without worrying about waste or worrying about keeping up with the latest trend and completely reacting to the demand on the court. Future fans will never wear old shoes again.
"For soccer fans, this is a change in the rules of the game, and in the next three years, the Sport Infinity aims to end the days of throwing football shoes away.
On the contrary, each pair
Boots
Not only for recycling, but also for redesign.
Consumer
The most personalized specifications. "
Gerd Manz, vice president of Adidas technology development, said.
"Following the announcement of SPEEDFACTORY and our cooperation with Parley for the Oceans, Sport Infinity is the next step in our commitment to innovation and sustainable development.
The plan will approach the perpetual cycle and create high-performance, recyclable products.
Adidas global operations director Glenn Bennett said.
Messi, the four time winner of the FIFA Golden Globe Award, said: "I am proud of it. Adidas is working hard to make sure that all boots, including my own, are being made in an environmentally friendly way.
For me, this is the future of football.
Sport Infinity is a research program funded by Adidas and funded by the European Commission. It combines a variety of industries and academic experts and combines the dilapidated sports products and other industries with excess materials.
Therefore, future football shoes will contain all possible materials, from recycled carbon fibers for making aircraft to yarn made into boots of the world cup.
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