How Can Lighting In Fashion And Accessories Shop Win You?

The major brands of clothing have their strong image and few allowed to change, which makes it difficult for fashion shops to shape their own characteristics.

And what customers are looking for is exactly what they are looking for.

Characteristics.

Therefore, it is a difficult task to give your fashion store its own personality to distinguish it from others and to highlight its image in your customers' mind.

To achieve this effect, you have several options as a shopkeeper or manager.

First of all, improve your store.

Then we can combine interior decoration to give you the most suitable lighting solution.

To make the analysis clearer, let's use the following three fashion and accessories stores as an example:

Higher basic illuminance (500-1000 LUX).

(4000K) better color rendering (Ra>80) to create a friendly and casual atmosphere.

Use very few spotlights to highlight special products in specific areas of the store.

Relatively low basic illumination (300LUX), warm tone (2500-3000K) and good color rendering (Ra>90).

Use many decorative spotlights to create dramatic effects to attract consumers' attention to the latest fashions and match the atmosphere of the store.

The average illumination was (300-500 LUX), natural tone (3000-3500K) and good color rendering (Ra>90).

Combined with the use of a large number of key lighting to create a relaxed and dramatic atmosphere.

The flexibility of the lighting area allows you to shape your store image and allow you to fully highlight the main products to guide the attention of your customers. Your lighting choices can gradually meet the tastes and requirements of customers.

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During the operation of the franchised store, the decoration of the shop is very important.

The design and decoration of the entire clothing store will give customers the first attraction, so that they can not help but want to go into the shop. The decoration, display and merchandise of the clothing store will have the temptation to buy the customers, plus enough leisure space and service in place.

When all kinds of factors are aggregated, it is easy to form pactions and even produce repeat customers.

Therefore, in the decoration of clothing stores, it is still very important to grasp a few details.

For customers who visit the clothing store, they are basically the whole of the shop when they look at the past, so the overall decoration design of the physical store is very important.

When designing and decorating shops, we must give full consideration to the characteristics of our products and the style we want to achieve, including materials used, later accessories, colors and so on, so that we can decorate according to the design step by step, and there will be no deviation.

Attention: when decorating the shop, avoid any draft and plan, and whim to think of where to get it, the overall visual effect of such a shop is certainly not ordinary without style. It is a mess of failure.

Regardless of the size of the shop, no matter what products are sold, upgrading services must be done. The quality of service is a very important factor in whether the business can last. Therefore, when carrying out the decoration design of clothing stores, we must leave enough leisure space to customers, or leave enough experience space for customers, so that customers can get favorable comments.

Take the clothing store. Nowadays, girls are basically shopping in small groups. At least they will bring a girl friend.

When a girl tries clothes in the fitting room, if her girlfriends have no place to sit down and rest, she will hurry, which will easily lead to the loss of customers. But if you have a place to sit and you can deliver a cup of water in time, then she will be patient, give advice to friends, facilitate pactions, and even pick clothes yourself.

The display cabinet is a very important part for the decoration of clothing stores. The traditional display cabinets are of a relatively simple shape. Now, with the improvement of people's concept, there are many innovations in the shape, color and shape of display cabinets. These display cabinets often give consumers a very good impression, thus playing a promotional role in product sales. Therefore, we must work hard on the display cabinets to create a fashionable and personalized display cabinet.

If the display cabinets in your shop can effectively attract customers' eyeballs, the goods on the display cabinets will also be fully seen, and the beautiful and elegant display cabinets can add bonus points to the merchandise, and it is a help artifact for the sale of merchandise. So the design of the display cabinet must be attentively, and even the whole shop does not have a display cabinet.