Damiani Business Profits Are Rising.
Italy jeweler Damiani released its 2014 earnings report: total sales amounted to 150 million euros, an increase of 4.3% over the previous year (144 million euros in the previous year).
Retail department
Sales grew 7.2% year-on-year, accounting for 41% of total sales, mainly driven by Damiani brand outlets (41 existing outlets in 54 outlets), and the profit before tax and depreciation and amortization (EBITDA) increased from 300 thousand euros to 4 million euros.
By Region:
2014 fiscal year, Damiani at home and abroad
Sales volume
To achieve double growth, domestic growth rose by 5%, from 99 million euros in the previous year to 104 million euros.
Other countries or regions rose by 2.2%, up from 45 million euros in the previous year to 46 million euros.
EnricoDamiani
The jewelry business was founded in 1924.
From the end of 80s to 90s, Damiani successfully designed and implemented a new style of advertising, combining the image of jewellery with the image of celebrities.
These celebrity celebrities are mainly from the film and entertainment industry, photographed by the best photographers in the world, and organically combined with the product image of Damiani.
Celebrities who have appeared in Damiani's advertising campaigns include IsabellaRossellini (Isabella Rossellini), BradPitt (Brad Pitt) (above), NastassjaKinski (Natasha Kinski), MillaJovovich (Mira Jovovich), GwynethPaltrow (SophiaLoren PAT), SharonStone (SophiaLoren), SophiaLoren.
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