2011 Development Trend Of Fur Industry In China

In recent years, a series of exhibition of fur industry has been made. Fur industry In this golden autumn world, we feel the joy of harvest. The new product issue and distributors' negotiations may solve the backlog problem in just a few days. Just like in the Harbin Shenzhen economic and trade cooperation conference and the Baoan District fur trade fair in Shenzhen, it is said that the total amount of the transaction is 18 billion 217 million yuan, of which the investment is 1 billion 793 million yuan, the purchase is 5 billion 444 million yuan, and the sales amount is 10 billion 980 million yuan. There are 19 contracted projects on the spot, the amount is 2 billion 170 million yuan, and the top buyers from all over the world cheer, making the fur industry's concern.

At the moment, some fur will continue, fur industry. Foreign trade type Of course, enterprises will not miss such a good opportunity. In 2010, the trend of foreign trade and orders may be in the same place. As the largest exhibition unit in the conference hall, thousands of booths in the fur trade exhibition have been booked. Thousands of customers from home and abroad will purchase, negotiate, trade and other activities during the exhibition.

To sum up, the internationalization of domestic competition and the internationalization of international competition will be the new characteristics of China's fur industry in the coming years, and the fur industry in China will also show the development characteristics of China's fur industry under the leadership of professional exhibitions in these industries.

1, the polarization of enterprises has further intensified.

It is understood that the next few years will be the fur industry's high-speed concussion, the direct consequence of this high-speed oscillation is the result. Fur brand The trend of polarization is expanding. It is estimated that the fur market that can really survive in the market in the next few years is definitely not that many. But the high speed turbulence in the fur industry will bring huge opportunities, and the result of turbulence will make the operation of the market more rational.

2, the capital operation in the industry is active, and the cooperation between enterprises has been significantly strengthened.

In the context of global competition, industrial capital is another theme of the industry in order to gain a favorable competitive position and enhance competitiveness. In 2004, SUPOR and Vatti went public. Hongbao is also actively working for the listing. Vanward's capital market operation will not stop because of the failure to merge with Guangdong Meyer. From the perspective of capital, the current main feature is that the expansion of capital is intensifying. From the perspective of competition behavior, the cooperation of resource sharing among enterprises is increasing.

3, China's position as a global fur manufacturing center is further strengthened.

With the acceleration of China's integration into the global economic environment and the rapid rise of economic strength, China has become the most dynamic economic region in the world. Fur industry experts believe that China's economic facilities are relatively perfect, its industrial development is relatively mature and labor costs are low, which has become a comparative advantage of the global fur manufacturing center. The fur industry has an obvious export oriented development.

4, the market competition will shift from price oriented to high quality and high technology products.

With the deepening of competition, the profit margins of all stages of fur industry chain are compressed, and the space for price reduction is decreasing. More and more enterprises realize that price competition alone can not establish core competitiveness, which is not the direction of long-term development, so as to explore new ways of development. Many fur enterprises have increased technological input, developed new products with high technology content, differentiated product differentiation as a long-term solution for enterprise development, sought new market demands, and set up new economic growth points to achieve sustainable development of enterprises.

5, the integration of enterprises at home and abroad has further accelerated.

In order to improve their strength and expand the international market faster, Fur Companies in China will accelerate the integration with foreign enterprises through various means to improve product quality and competitiveness. While continuing to expand the traditional markets of the United States and Japan, it will also blossom in Southeast Asia, the Middle East, Russia, Europe and Africa. It is understood that China's fur industry will continue the momentum of structural adjustment, and there are some bright spots. The polarization of fur enterprises will become more and more intense. Some enterprises that are not able to compete with the market will withdraw from the market through different channels, and fur giants will gradually emerge.