In 2011, The Ninety-Ninth China Footwear Industry &Nbsp, Leather Goods Fair Was Unveiled.
The ninety-ninth session sponsored by the Ministry of Commerce of People's Republic of China and the China general merchandise business association. China footwear industry leather goods Fair The exhibition will be held in Shanghai Everbright Convention and Exhibition Center from June 1st to 3 next year.
It is reported that this exhibition is in line with "everything for China". market With the professionalism spirit of "professional boutique Exhibition", we continue to focus on brand shoes and leather products, providing docking platforms for high-end brands, department stores, large chain shoe cities, high-quality channel providers at home and abroad, and promoting the prosperity of China's footwear market.
The exhibition is a huge scale with 15000 professional spectators, including 1000 department stores. Letao 300, excellent agents and strong retailers 10000 people. The scale of the exhibition is 1000, and the threshold for the exhibition has been improved. It pays more attention to the influence of the participating brands and the matching degree with the department stores and the channel providers. The organizers of the exhibition organizing committee said, "the main thing is to make the right ones. brand Enter the appropriate platform to achieve the maximum effect of docking, not only quantity but quality.
The scarcity of high-end design personnel resources for footwear leather has been a soft spot for many domestic enterprises. It is understood that this exhibition will continue to innovate on the basis of the continuation of the previous salon event of "shoes and design" theme designer, and will host the international footwear industry chief designer, salon dragon, to invite KENZO, Lssey Miyake, Wu Gang, Chen Jianzhong and other famous international design masters to show up. "The exhibitors and designers of the last exhibition held only preliminary exchanges and discussions on popular elements and trends. This time, the majority of exhibitors should be asked to facilitate their cooperation." Xue Lijun, general manager of Shanghai Baicheng Business Service Co., Ltd., the main contractor of the exhibition.
Xue Lijun also told reporters that thanks to the joining of many professional organizations and service teams, the overall strength of the exhibition organizers has been greatly improved, providing more professional and detailed services for exhibitors. During the exhibition, the two meeting of the chain shoe city council will be held last year to organize the China retail chain shoe City Summit Forum, the 2011 "gorgeous color" theme footwear industry, leather goods fashion conference, channel buyers special docking meeting and other activities.
According to the reporter, in May this year, the ninety-eighth China footwear industry leather goods fair and the "famous name shop" docking exhibition, a total of 150 brands from Italy, Spain, mainland China and Taiwan region participated in the exhibition, 780 boutique booths, and over 500 professional audiences, resulting in more than 500 cooperation.
Links: exhibition features
1, focus on brand. We should pay attention to the influence of exhibitors, let the appropriate brands enter the appropriate platform, and invite matching department stores and channels to maximize the effect of "docking". Booth size reached 1000.
2, the number of professional spectators is huge. 15000 professional spectators are invited. Among them, there are 1000 department stores, 300 chain shoe cities, 10000 excellent agents and strong retailers.
3, innovation activities. Through the introduction and other ways to enhance the effectiveness of footwear designers and exhibitors docking, KENZO, Lssey Miyake, Wu Gang, Chen Jianzhong and other well-known international design masters to be present to participate in the exchange and cooperation with exhibitors.
4, create style pavilion. According to the professional audience's moving line design, the layout is structured, and the unique style Museum form reflects the unique feelings of different categories.
5, feedback channels interact in real time. The official website of the exhibition (www.baichengcs.com) will be released and updated in a timely manner. At the same time, a network feedback channel (www.haozhanhui.com/exh_index_ehllm.html) will be established. Enterprises exhibiting and participating in the exhibition can understand and consult more exhibition information through this platform.
6, continue to enhance the strength of the organization. Many professional organizations and service teams join in to enhance professional and meticulous service capabilities.
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